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Blog › Tagged: media kit

Tagged: media kit

Posts tagged media kit.

AllKnowledge panelsSchema and the graphAI searchAuthority and EEATAppearances and pressYour site and domain
Appearances and press

How to get booked on podcasts: a pitch that hosts say yes to

Hosts get dozens of pitches a week and book a handful. Here is what the ones they accept have in common, a pitch you can adapt, where to find shows that fit, and the follow up that turns one booking into three.

Sarah LockwoodOctober 13, 20267 min read
Authority and EEAT

The personal brand website that actually works for search: five pages, one record

Most personal websites are designed to impress a visitor and tell the AI nothing. Here is the five page structure that does both, what each page owns, and the rules that keep them from competing with each other.

Sarah LockwoodOctober 5, 20267 min read
Appearances and press

How to write a press release about yourself, and where to send it for $150

Press releases look like something only big companies do, which is exactly why one works for a person. The structure, a template, what to link, and the wires that take it for under $150.

Sarah LockwoodSeptember 29, 20267 min read
Appearances and press

The media kit a podcast host actually wants

What a producer needs in order to press record, what belongs on a media kit page versus your bio, and the eight sections that get you booked without a back and forth.

Sarah LockwoodSeptember 21, 20267 min read
Appearances and press

Podcast appearances are the new press clippings. Here's how to keep yours

Every interview you give is a dated, transcribed, third party page about you. Almost nobody collects them. Here is what to keep, where to put it, and how to make each appearance count twice.

Sarah LockwoodSeptember 7, 20267 min read

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